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Intellectual Property Systems
Save Thousands, Same Protections
Susan’s Story: Trademark Limitations
Jim’s Story: Trademarks & Emotion
Seth’s Story: Trademark Dilution
Tool: Avoiding Trademark Rejection
Margaret’s Story: The Price of Information
Yoshi’s Story: Data Access & Open Communication
Walter’s Story: Inventors & Discoverers
Raymond’s Story: Patenting Isn’t for Sissies
Tool: Intellectual Property Risk Assessment
Erik’s Story: Consequences of Disorganization
Delano’s Story: Public Access, People & Systems
Poof! Plant Profits in Peril is a refreshing, easy-to-read, patent, trademark and branding storybook that teaches horticulturists to maximally profit from their protected plant assets by successfully negotiating some of the most common pitfalls of the complex, intellectual property world.
HORTICULTURE BUSINESS BOOK
Are You At Risk of Losing A Fortune?
Patents, trademarks, marketing and branding are traditionally some of the least exciting subjects for horticulturists. Marred with a dizzying array of ambiguous terms and what seems like a never-ending slew of exceptions to every “rule,” many business owners risk losing a fortune by electing to ignore these important areas of their businesses.
The notion of owning patents, trademarks , and recognizable brands that generate sizable income from licensing agreements is very attractive to many business owners and horticulturists. Unfortunately, this attractiveness often wanes once people learn what it actually takes to properly set up, protect, maintain and enforce those assets. The world of branding and intellectual property, both domestic and especially international, is overwhelmingly complicated for most , and requires guidance.
Poof! Plant Profits in Peril bridges this wide chasm by sharing nine, easy-to-read and easy-to-understand short stories that teach powerful lessons that anyone seeking intellectual property protections needs to know and embrace. Not knowing these lessons can severely maim, or even outright destroy, one’s hard-earned intellectual property portfolio.
By safely and painlessly learning through OPM – Other People’s Mistakes – you can avoid some of the most common pitfalls of patenting, branding, and trademarks and prevent your potential gold mine from going Poof!
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GRIPS, LLC is a Colorado Limited Liability Company - Copyright 2012-2014, All Rights Reserved. Allison is a Plant Breeder's Rights Agent. She is not an attorney and she does not offer legal advice.
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Order a Signed Copy of Poof! from us and we'll ship it to you for free (U.S. cusotmers for free shipping only). Hardcover $24.95 USD